Dan “Vallie” Hill
Appalachian State University is excited to announce that selected students graduating from the Kellar Radio Farm System Institute each year will have the opportunity to apply for a loan of up to $50,000 as seed money for investment in radio broadcast ownership.
The Institute is a 10-day summer program, scheduled to start in the summer of 2007 and designed to attract, train and create opportunity for talented students that have a passion to work and excel in the radio broadcast industry. Those attending the program will juniors and seniors with a communication major or minor. Future plans call for regional and eventually national acceptance of communication students.Â
The loan program is another innovative aspect of the farm system and is the only program of its kind anywhere.Â
The funds for the institute and the loan are provided through the Kellar Family Foundation, who, under the leadership of president Art Kellar, retired broadcaster and former owner of a group of radio stations, has committed $500,000 to start the radio farm system at Appalachian. The institute will be led by top radio consultant Dan “Vallie†Hill of Vallie- Richards Consulting.Â
Each student, as part of the loan program, will be required to complete a business plan to apply for the funding. All students who complete the institute will be eligible, and they have up to 10 years following graduation from the institute to apply for the $50,000.Â
Through the business plan, the applicant must indicate how the money will be used, indicate other sources of capital that will be combined with the $50,000 and name additional investors or banks. Managerial and/or directorial responsibility must be demonstrated. Applicants cannot use the funds for a stock purchase or to buy employment into a company.Â
“The radio farm system is being created to coach, train and prepare top students to get better training than they can anywhere else so they can enter the industry and excel as the next generation of air talent, account executives, programmers, continuity directors, production, news, sports, in all areas,†said Hill, who also manages WASU FM, Appalachian’s radio station. “The opportunity the entrepreneurial-minded students have to also become the future owners and leaders in our business is nothing less than absolutely outstanding. I am proud of both Appalachian State University and the Kellar Family Foundation for making this possible. There’s nothing like this anywhere in the country or in the world as far as I know. We’re going to do everything possible to set these students, these young broadcasters, up for success and be the radio farm system talent resource for radio stations and broadcast groups.â€Â Â
A great deal of positive response from the broadcast industry has been received since the University announced the Institute.Â
“The reaction from the broadcast industry to our initial announcement of the farm system last month has been impressive with dozens of calls and emails from folks in the industry that want to participate and contribute,†Vallie commented. “I’m excited to be a part of this and welcome all the professionals who have a heart for investing in the future of our industry to be involved.â€Â
To volunteer to be a speaker in a session(s) or to contribute financially to the institute, please contact Dan Vallie at (828) 262-7621 or valliehill@appstate.edu or Dr. Glenda Treadaway, Department of Communication chair, at (828) 262-2221 or treadwaygj@appstate.edu. Visit http://www.asucom.appstate.edu/ for updates or to learn more about Appalachian State University.